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Hilary Fordwich featured on PGA.com Hilary Bruggen coming soon to Washington Post Radio Business Golf Hillary Bruggen interviews Jack Nicklaus How to Gain and Retian Clients Hillary Bruggen and NPR-Marketplace Hillary Bruggen and PGA Tour Sunday on USA Network Read Hilary Bruggen's columns on building strategic relationships. Capital Golf Weekly on News Channel 8 Hillary Bruggen and Washington Post Columns written by Hillary Bruggen for the Washington Business Journal Columns written by Hillary Bruggen for Legal Times Watch Hilary Bruggen's segments on Capital Golf Weekly
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In The News: Print

Click here to read articles by Hilary in the following publications:

Business Golf Changes Course
In Washington, D.C., Hilary Fordwich Fordwich, who spent 13 years in world-wide marketing at accounting firm KPMG, gives seminars at companies and one-on-one lessons to lobbyists and other executives on organizing golf retreats, avoiding business golf blunders and deciding when best during a round to broach the business topic. The DVD "Go Fore the Green" explains in great detail how to assemble the most effective business-golf foursome. (In addition to the host and the "target," it should include a "validator" and an "influencer.")

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Must I play golf to get ahead?
In many companies, anyone who wants to reach the executive suite had better get some clubs. Here are the (unwritten) rules of the game. Hilary Fordwich Fordwich shares her insight on the relationship between golf and business with Anne Fisher, Fortune Senior Editor.

Smart CEO
Networking on the Links are No Longer Just for Men
Hilary Fordwich Fordwich talks with Laura Glynn, CEO of Glynn Technologies, a graphic and multimedia content company based in Bethesda, who has built a successful business based not upon her level of game, but upon her ability to entertain those she is playing with in such a way as to further her firm.

Rules are Rules, But in Business Golf, Honesty is What Builds Trust
Hilary Fordwich Fordwich squeezes in a round of golf at the Microsoft Tournament with Mike Ryan, executive vice president, Government Business for North America at Rolls Royce.

Sharing a "Tiger moment": Hitting the Links is a Great Way to Bond With a Coworker or a Potential Client
While golf magazines tend to focus on technique and improving one’s game, in her debut column Hilary Fordwich Fordwich focuses on the business aspects of golf through interviews with area leaders and by answering questions regarding when, where, with whom and how best to approach business golf.

Washington Post
Well-Rounded Dealmakers Put Golf on Their Résumés
Sitting in on Strelmark's corporate business golf workshops, Reporter Amy Joyce reviews how the game of golf is fast becoming a strategic tool for mid-level managers looking to land new business and advance their careers, and even for business students who are just starting out. This feature article covers business golf surveys and trends, interviews with some of Strelmark’s clients, and a new PGA-sponsored University of Maryland graduate level course called "Golf for Business and Life" that Hilary will guest lecture this Fall.

BtoB Magazine
Focus on Facts, Stats to Win 'Left-brain People'
Hilary talks about the business development challenges facing accountants and lawyers today and provides advice on how best to market to them, how to gain their trust, and the specific products and services they are most receptive to.

Southland Golf
Ten Ways to Avoid Business Golf Blunders
Fordwich's Blunders share the cover with Donald Trump on Southern California's leading golf magazine 

 

 

GOLF For Women
How To Succeed In Business By Playing Golf
Is beating your boss on course a CAM (career advancing move)? 

 

 

Chicago Tribune
Link to Success: Golf Outing Can Open Opportunities On Many Levels
In this syndicated CareerBuilder.com feature, Hilary offers advice on making the most of business golf, from gaining likeability by paying attention to your opponent’s game to playing it cool when bringing up business on course. The article ran in Knight Ridder and Tribune Company newspapers nationwide.

Indianapolis Star
Mixing Work and Play: Women In Business Are Finding That Golf Helps To Cultivate Relationships
Hilary discusses the common misperception that golf is just about doing deals on the course. “What I’ve found is that golf is really about relationship-building on a personal level.” The article includes Fordwich’s tips for women on mixing golf and business. High on her list is appropriate dress, noting that women should stick to business color basics on course.

Christian Science Monitor
On Par With Men: More Women Take Up Golf To Tap Into Informal Business Networks And Advance Their Careers
“Women who are not golfing are choosing to neglect probably one of the most powerful business development tools there is,” says Hilary. Commenting on the growing legions of women getting into golf, Fordwich explains why, “Golf levels the playing field—no pun intended.”

 


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“Our members gave her rave reviews—attributable to her enthusiasm and keen ability to connect with her audience. Hilary’s knowledge and intellect, combined with her poised and dignified manner, make her an exceptional presenter. I would have her back in a heartbeat.”
Kelly Stuart Stokes
President
Legal Marketing Association

"Strelmark is an integral and increasingly essential component of Weavering Capital's plans to establish itself in the US. Its strategic approach to positioning our high-end offering is proving to be cost effective, focused, and productive. Indeed, it reinforces our belief that the Strelmark strategy—dynamic, targeted, and professional—is superior to any other marketing methods."
Bill Simpson
President North American Operations
Weavering Capital

“Hilary worked with us over a very intense period of time to prepare for an enormous presentation that we were giving to one of our public sector clients at a state capital. The quality, the level of passion, and the intensity on that team as we presented to that client, was unparalleled. This organization could not have done that before, and I dare say, we wouldn’t have been able to pull it off in such a short time frame, if we didn’t have the participation of Strelmark, and Hilary in particular.”
Frank Abramcheck,
Vice President & Managing Partner,
Global Healthcare Practice

“Hilary’s strong understanding of relationship marketing and the intricacies of how businesses work is phenomenal. Her ability to express this knowledge in a way that makes perfect sense and inspires emulation is an asset to which any organization with a growth vision should expose it's people. She’s terrific.”
Ana Maria Boitel
Chairman
Women In Technology